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Posted
08 March 2005

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As Seen On The WWW!

As Seen On The World Wide WebVia motoringfile comes news of the latest accessory for your MINI: the official MINI transformer robot toy. Unfortunately it doesn't transform, darnit.

This is the toy version of the MINI-robot that was the subject of a brilliant viral marketing campaign last year.

What especially caught my eye is the "As Seen on The World Wide Web!" starburst on the packaging. Someone at MINI marketing has a sense of humour.

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